Connect with us


Muminovic Benjamin E-commerce on Shopify the Course of the Business Man



The inspiring Words of Young Entrepreneur Benjamin Muminovic Will Help Those Who Dare to Dream

At only 23 years old, Benjamin Muminovic is today the founder of several e-commerce brands, having generated several million euros. Let’s take a look at the inspiring journey of this young self-taught entrepreneur, who did everything he could to get by.

From salaried employee to financial freedom

A self-made man at the age of 23, Benjamin Muminovic has already generated several million e-commerce sales. However, nothing predestined him to the dream life he leads today.

It is because he knew how to believe in himself that he knows this success today.

Indeed, only three years ago, Benjamin Muminovic, who graduated with a CFC in logistics, began to string together interim mission after interim mission. He worked as a handler, factory worker, forklift operator, warehouse worker… via Adecco, Man Power, Randstad etc. 12 in total, he says! Although he hated these physically demanding jobs, it was difficult for him to find a permanent contract at his young age, as employers are reluctant to hire young people with little experience.

He then began to wonder about his future, his project being to go to university. At that time, the Bosnian strongly wished to obtain a professional maturity, then a federal patent and finally a federal master’s degree in the field of logistics.

In the end, he did not do any of this, because he quickly changed his mind along the way.

“I visualize myself in the future as if I had already obtained these diplomas.”

At this point, he asks himself two questions.

  1. Can I become a multimillionaire once I get these degrees? “No, with the completion of these degrees, in a prestigious company, I could probably expect a monthly salary of 20’000 CHF, which is not much.”
  2. Will I be happy in this future job? “No, even with high responsibilities and excellent working conditions. I am convinced that the work would be mostly routine and unstimulating.”

Following these two negative answers, Benjamin removes studies from his vocabulary.

But with the rhythm of his work, the young man from Yverdon-les-Bains (CH) is asking himself many questions. He doesn’t want to work like this until he retires, because spending his best years working for a boss is not in his plans. So he decided not to take the same path as all those around him.

The Bosnian opts for a risky choice. Being his own boss! “Entrepreneurship has no limits in terms of the income you can generate and creating your own business is a great challenge. The only limits are the ones we set for ourselves and not the ones the boss sets for us.”

He will be inspired mostly by his two cousins, who have already succeeded in entrepreneurship. “Once at the family dinner, one arrived in a Porsche 911 convertible and the other in a Ferrari California convertible! I was in my Renault Clio! When I saw them like that, I said to myself “WAOUH! I want to be like them too”. Since that day, I understood that I had to change and go in the same direction as them. He was inspired by his cousins, because he felt capable of achieving something great and above all of being financially free.

He started to take an interest in sales and marketing and read a lot of books. He explores the web and finds opportunities in the field of e-commerce and digital marketing. He feels that an opportunity is offered to him.

Benjamin Muminovic, an employee with few financial resources at that time, decided not to go on vacation for the last three years. He does not leave Switzerland, saves the little money at his disposal to start an e-commerce business.

Thus, in 2018, Benjamin Muminovic took a leap of faith by creating his first brand that he markets online. For over a year, he will spend sleepless nights working hard to develop his brand, while still occupying his room at his parents’ house. All this while working his 45 hours a week. “My job was 9 hours a day carrying pallets and boxes,” he says. He will work hard during the week after work and on weekends day and night, hoping to see his project succeed.

The beginnings are difficult but the young Bosnian believes in himself and is very persevering. It is finally after several months and after having tried several strategies that Benjamin finally starts to reap the fruits of his efforts. He will indeed manage to generate figures never obtained before. In 2021, he launched several international brands, thanks to which he generated several million euros!

Today, Benjamin Muminovic runs his own companies in the UK and the US and already manages several people at the age of 23.

“Become a priority in your life.”

Benjamin Muminovic would like to remind you that success in e-commerce or in any other field is not a matter of luck, but of hard work. His success is due to his efforts and perseverance.

Benjamin Muminovic

“You have to be able – and this is one of my greatest strengths – to listen to yourself and trust yourself even if you feel like you’re weird to others. Benjamin is weird, Benjamin is always alone, he’s not very sociable, Benjamin doesn’t go to parties, he doesn’t go out. Benjamin is always saving his money, he’s cheap. All those things that people said about me… That’s honestly what made me successful! The harder the fight the better the win.”

The Bosnian has already planned everything, retire in 5 years and start his family. A quote he has repeated a lot, “Pay the price now, so you can pay all the prices later.”

According to Benjamin Muminovic, the importance of focusing on yourself, working hard, making sacrifices now so you can later pay all the prices. “Like having the luxury of going to the gym twice a day, or taking your kids to school every day, spending more time with your wife and kids, etc. Not having children or a wife, but during the hard times in the business projecting myself into the future and thinking about this helped me a lot. That reason was strong.”

He notices that most of the parents around him work both 100%, have a busy professional life. They don’t have much time for their families and themselves! “So the quality of family life is not ideal. So I stress the importance of developing mostly passive income that will not require our presence, so we dissociate our time from money. I was lucky to have understood this reasoning at a very young age.

It took him 3 years of sacrifice and hard work, but according to him, anyone can become a multi-millionaire in 5 years if they strongly desire it. “I made it on my own, everything I own I worked for it. It is difficult today to build something from nothing. I was not born rich! Nobody gave me money or gifts. My mother is a factory worker and my father doesn’t work because of serious health problems. So of course you are proud when you build something with your hands. If you don’t step up, don’t believe in your dreams, no one will do it for you.”

Now an accomplished young entrepreneur, Benjamin Muminovic left his native Switzerland, to move to the United Arab Emirates in Dubai. “Being born and raised in Switzerland is probably one of the greatest opportunities I’ve had in my life, a real luxury. If I had been born in Bosnia-Herzegovina it would have been very difficult. I am very grateful for that. Switzerland has given me a lot. I am very grateful for that. The one thing I will not miss is the grey weather, from Yverdon-Les-Bains (CH) I need a warmer weather.

For the future, Benjamin Muminovic claims his desire to remain free. As for his e-commerce brands, the story is not written: “It is possible that my brands will develop on new continents quickly, or that they will gradually become more permanent. It all depends on how much my employees and I enjoy working for my companies. However, for Benjamin Muminovic, it is important to first increase his passive income by investing in real estate and the stock market.

As a bonus, he doesn’t hide a small envy for cryptocurrency and trading. The Bosnian owns a YouTube channel that he wants to focus on the field of personal development.

Helping people from his YouTube channel is very important to him. Personal development, mindset, health: a heterogeneous set of practices, belonging to various currents of thought and whose objective is the improvement of self-knowledge, the enhancement of talents and potentials, the improvement of the quality of personal life, the realization of one’s aspirations and dreams.

Helping people to develop their lives and become fulfilled people through the application of his advice would be one of his greatest pride. Benjamin Muminovic keeps repeating that you have to believe in yourself and that anything is possible if you want to change your life. “With hard work, even a failure can surpass a genius.


Things to Consider When Working with a Local SEO Company for Growing Your Local Business



Local SEO – search engine optimization – strategies are not like your usual SEO techniques. Whereas your usual SEO strategies target a large, often global audience, local SEO caters to a much smaller crowd, often reduced to the likes of the geographical boundaries of a town, city, or state.

Through local SEO, it’s possible to target an audience from a specific geographical location, which helps businesses rank for local search terms, make it to local business listings on Google, and incorporate local backlinks efficiently.

photo credit: Oleksandr Pidvalnyi / Pexels

Focusing on local SEO is important for local businesses for several reasons.

Firstly, businesses can increase their visibility in local search results resulting in more website traffic and sales. Local SEO can also help build trust and credibility with potential local customers by providing accurate and up-to-date information about their business through optimized website content. Finally, it can help businesses outsmart their local competition by becoming more approachable to the locals.

Given how important local SEO is for such businesses, it must be done properly. For that, you have to bring in experts well-versed in local search engine optimization. Before you do that, however, here are a few things you must consider.

What Services They Offer and What Their Approach Is

Local SEO companies offer a range of services that can help your business improve its local online presence, appeal to more local customers, and increase revenue. Some of the services they should offer should include the following.

  • Local Keyword Research: Through local keyword research, the agency can help you work out the most relevant and high-traffic keywords for your business in your local area.
  • On-page Optimization: This involves optimizing your website’s content improve its relevance and search engine rankings locally.
  • Google Business Optimization: The agency will optimize your Google Business listing to ensure it appears prominently in Google’s local search results. In most cases, a direct search for your business will highlight your business profile right at the top of the results.
  • Local Link Building: Local link building can help you acquire links from other high-quality local websites to improve your website’s authority and search engine rankings.
  • Citation Building: This helps build accurate and consistent business listings across various online directories to improve your local visibility.
  • Reputation Management: Reputation management makes it possible to monitor and manage your online reputation through strategies like online reviews and social media oversight and management.

What are Other People Saying About Them

We’ll explain this with an example.

Charleston, South Carolina, is home to several landscaping companies, and when you Google for such services near Charleston, it will show you a ton of options. However, for smaller businesses, ranking in this list is difficult. That’s why American Artists Landscaping, Inc. turned to a Charleston SEO Company known as Mr. Marketing and has been working with them for two years now.

Thanks to the Charleston-based local SEO services provided by the agency, the company has now grown from a small business to a six-figure local business in under a year. That’s the power of local SEO. It can help you grow, get discovered by the locals, and become one of the best in your area from scratch.

As this SEO agency helped American Artists Landscaping, Inc. with their business successfully, the company had nothing but good things to say about the agency.

Similarly, you need to go through Google Reviews and other review sites to see how good the SEO agency is before working with them. Always look for local clients the agencies helped because your focus is on localized search engine optimization.

SEO experts working on a client's project

Get an Idea About Their Previous Clients and Success Stories

An SEO company is only as good as its clients’ success stories. While reviews can help you know about the company’s work, looking into these success stories or case studies can help you understand how they operate and run things. It’s also a good way to check if they have experience with a business from your industry.

Check how they helped their clients, what client SEO problems they solved, how they impacted the local SEO rankings afterward, what kind of strategies they deployed, what is their approach to different on-page and technical SEO problems, etc. The more you familiarize yourself with these things, the better you can understand what the SEO agency’s game plan might be with your case.

Converse with Them to See If Their Vision Matches Your Expectations

By now, you’re already aware of a lot of things the local SEO company does to help its clients. Now it’s time to talk to them and see if their vision matches your expectations. Here, the agency will mostly highlight your problems and how they tend to solve them. If you think their plans and strategies will go with your brand and can help you achieve your targets, by all means, strike a deal with them and get to work.

Once all this is done, you’ll be working with a local SEO agency that not only knows what it’s doing but can also get you the success you’re eyeing in the local market.

Continue Reading


5 Reasons Why Storytelling Should Be a Priority for Marketers



In today’s fast-paced digital marketing world, capturing the attention of potential customers can be challenging. With so much noise and clutter online, marketers must find innovative ways to stand out. One highly effective technique is storytelling.

Storytelling has existed for thousands of years and has always been a powerful tool for engaging and connecting with people. However, in marketing, storytelling is often overlooked or undervalued.

Brand storyteling

In this post, we will explore why storytelling should be a priority for marketers and how it can help them achieve their goals.

1. Develop Deeper Connections with Customers

The success of any marketing campaign relies heavily on the ability to create a strong connection with customers. Storytelling is one of the most effective ways to do this, as it allows marketers to communicate their message engaging and relatable. By creating stories that evoke emotion, marketers can make their brand stand out from the competition and form deeper connections with potential customers.

You can also use storytelling to create an emotional narrative that resonates with your target audience. This will help build trust and loyalty between customers and your brand, allowing you to cultivate a loyal customer base more likely to become long-term customers.

2. Create Memorable Messages

Storytelling has the power to create memorable messages that stay with people long after they have encountered them. This is especially important in the digital age, where people are inundated with daily information and ads.

If you want to make sure your message stands out, storytelling can help you create content that is more memorable and engaging than traditional methods of advertising. With a good grasp of Sanderson’s Laws and the crafting of stories, you can create messages that will stay with people for a long time. The stories can be used to build brand identity and create an unforgettable customer experience.

3. Improve Conversion Rates

Storytelling is a powerful tool for improving conversion rates, as it effectively draws in potential customers and keeps them engaged throughout the customer journey. By creating compelling stories that resonate emotionally with your target audience, you can ensure that your message is more likely to be remembered and influence potential customers.

Storytelling can also help you create a sense of urgency, as it allows you to paint a vivid picture of how the customer’s life would be improved if they took action now. This will encourage them to take action and convert to your offer.

Analyzing marketing campaigns
photo credit: Pixabay

4. Reach New Audiences

The primary goal for any marketer is to reach new audiences and expand their customer base. However, with so many people online, it can take time to stand out from the competition. Storytelling offers a unique way for marketers to capture the attention of potential customers and draw them in with an engaging narrative.

Stories can be crafted to appeal to different groups of people, allowing marketers to reach new audiences and expand their customer base. This is especially important for brands trying to break into new markets or reach a younger audience.

5. Enhance Brand Image

Brand image is consumers’ perception of your brand and its products or services. Storytelling can be a great way to enhance the brand image, as it allows you to communicate the values and mission of your company engagingly. This will enable you to create a strong impression on potential customers, helping them develop an affinity with your brand and become more likely to choose your products or services over the competition.

Storytelling is an essential tool for marketers that should be noticed. Through storytelling, marketers can create deeper customer connections, develop memorable messages, improve conversion rates, and reach new audiences. It can also help enhance brand image and create a strong impression on potential customers.

Continue Reading


How John Accardi Made CRAVEBOX a Top-Selling Amazon Brand



John Accardi started CRAVEBOX in 2014 from his apartment. At the time, he had just dropped out of a Georgetown University PhD program, had no savings, no investors, and no business experience.

Accardi says the decision to start CRAVEBOX was risky and the odds of success didn’t look good. “At the time, I was so excited about starting my own business, I didn’t really recognize all the risk. I just wanted to work for myself and wake up every morning with the freedom to tackle my own to do list instead of someone else’s.”

John Accardi

For the first 3 years, CRAVEBOX operated out of John’s apartment and made no profit. John stayed persistent and had a gut feeling that he was making progress and that success was around the corner.

John said, “Those first few years were frustrating because it felt like every day was a disappointment, but the constant failure motivated me. I got to the point where I told myself I would try forever. I was giving guitar lessons on the side to pay the bills and I decided that I’d work on CRAVEBOX until it either succeeded or I was an old man.” This long-term mentality worked because sure enough, CRAVEBOX started growing. John learned how to optimize his Amazon listings and CRAVEBOX moved into larger and larger warehouse spaces and its staff grew.

Now CRAVEBOX operates out of a 60,000 sqft warehouse space in North Wales, PA with an impressive staff. “I never thought CRAVEBOX would become this successful. It’s been an incredible journey,” says Accardi.

To become a top-selling Amazon brand, John first focused on creating great images. “I realized early on that your product’s main image on Amazon is the most important part of the listing. So I learned photography and most importantly, photoshop, to take and edit fantastic images.” CRAVEBOX products now have the best-quality images in the category which gives the listings an advantage over competitors.

Accardi also focused on price. John says, “To be a top selling Amazon brand, you need to look very closely at your toughest competitors and make sure you are offering a better value. Your product either needs to be better or your price needs to be lower. This will determine your Amazon rank and visibility.” The key to offering great value is of course an efficient business and operation.

Lastly, to build CRAVEBOX into a top-selling Amazon brand, Accardi focused on reviews. “Amazon customers are tough and the only way to build a sustainable product and brand is to sell quality products that naturally collect a high review average. This is challenging but if you can offer a better product than your competitors, you will garner better reviews and rise to the top of the category.” 

John is excited to continue growing CRAVEBOX. He is especially excited about their holiday products: Halloween, Christmas, Valentine’s Day, and Easter. He’s also excited about new CRAVEBOX products they’re introducing, for example: CRAVEBOX Kids, CRAVEBOX 110count, and CRAVEBOX Cookies+Crackers.

Continue Reading