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Launching a podcast may seem like a great way to market your business and add value to your customers’ lives — but it’s only effective if...
Brand assets are any physical or digital elements that are associated with your company or product. You can think of them as the building blocks of...
Are you an aspiring online entrepreneur? Are you looking for a perfect name for your business? Gilad Krein understands that coming up with the right name...
Small businesses operate in a highly competitive market, and branding can be vital in standing out. The branding process should be done thoughtfully and deliberately. Small...
Telephone answering services are not only about answering customer calls. Whenever a customer representative agent responds to a customer call, you would like them to behave...
Professionals who actively work on their personal brand can curate their digital identity, showcase what matters to them, connect with like-minded professionals, discover new career opportunities,...
Entrepreneurs starting a small business need a unique selling proposition for their startups. What is a unique selling proposition? A unique selling proposition, often abbreviated as...
Brand loyalty is the tendency for customers to keep patronizing a specific company’s product and choose it over others because of their perceived value of the...
