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Interview with Melinda Haughey, Co-Founder of Proxi

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Interview with Melinda Haughey, Co-Founder of Proxi

Originally published on IdeaMensch. Source

CEO of Proxi Melinda Haughey is a former U.S. intelligence professional and UX researcher who has done stints at both Facebook and Dell. She uses her expertise in geospatial visualization, online communities, and collaboration to inform the direction of Proxi, mentor other founders, and drive research in human-centered design forward. Melinda thrives on being an active community member, a digital creator, participating in local digital advisory boards, and organizing local gatherings for women in her network. She is known as a creative, competent, and compassionate leader — and has used these skills to inform the culture at Proxi and connect with community members using the company’s mapping tool. Melinda received an engineering degree at Texas A&M and is a PhD candidate in the college of engineering at University of Washington.

Where did the idea for Proxi come from?

In the fall of 2020, many people in my Seattle neighborhood were looking for safe ways to trick-or-treat. I cobbled together some existing tools and built a crowdsourced map so that parents could easily see homes that were providing safe Halloween experiences. The map went viral and even was featured on Good Morning America. After Halloween, others in the Seattle area started reaching out for advice on how to create collaborative, community-centered maps themselves. I couldn’t find a solution but I knew I was the person to solve the problem. With my background in tool building, geospatial visualization, and expertise in human-centered design, it felt like a perfect fit! I just needed someone who knew the ins and outs of growing a business – and Chelsey, my co-founder, is a seasoned expert at that.

What does your typical day look like and how do you make it productive?

We just finished the intensive Techstars program so we are starting to define our new “normal”. Our full-time team members meet in person in Bellevue most days of the week. We try to outline both our biggest goals for the day and more long-term. To stay productive, we’ve had to start assigning days for specific tasks. For example, Chelsey and I try to schedule external meetings on Tuesdays, block off a no-meeting day on Wednesdays, and do internal meetings on Thursdays. ‘Try’ is the keyword here: we’re not perfect but some structure has been helping!

How do you bring ideas to life?

I try to first bring the core element of the idea to life with the quickest, easiest way as a proof of concept, and to validate the idea is in fact necessary. For example, with my trick-or-treat map, I pulled it together with existing tools. It wasn’t until my hypothesis (that this map would be helpful and used on Halloween) was validated did we start putting time and effort into building out the infrastructure for what became Proxi (then known as Map Your Idea). We still do this now, too. For example, we wanted to start bringing pictures from Google into the points on our map. We decided to use an existing API that we had implemented on our site to make it happen and test the idea – despite it being a somewhat expensive approach. After just a month, we saw how much our users loved the feature, so now we are going back and putting more dev time into installing a more sustainable solution and improving upon it.

What’s one trend that excites you?

The return to travel post-pandemic. I was quite a traveler before the pandemic – I loved to plan our trips, locate secret finds, and experience new places like a local. With restrictions lifted, so many of us will start traveling again, which is cool in itself but is especially interesting when we consider how traveling may change with the technological changes we’ve seen over the past two years. The reemergence of the QR code means that businesses and influencers can share travel recommendations, website links, or even locations in-situ. The explosion of TikTok means that local businesses and influencers can share pictures and videos that evoke ‘vibes’ of the many places they visited on their trips, and the portability of work means that people will be able to go on these vacations without using as many vacation days. This all means people will need more guides for places like great coffee shops and co-working spaces when they are in new environments. Proxi is thinking about and incorporating both the tech and travel trends as we grow our company and build more useful guides.

What is one habit of yours that makes you more productive as an entrepreneur?

Biting the bullet and learning the skills that need to be done. If today my company needs me to be an IT master and figure out how to configure our email system, then I’ll do it. Then I might have to figure out how to make design guidelines – and that’s ok too! I hate being a bottleneck and love to learn, so I force myself to step outside my comfort zone to learn new skills all the time. That’s actually how I learned to code. In my job in the intelligence community, I kept wanting to make changes to the user interface of the software for which I was an analyst. The developers on the team were rightly focused on some gnarly back-end work, but I just couldn’t stand not seeing my new functionality come to life… so I signed up for a coding Bootcamp and learned front-end coding at night. I was able to apply my skills almost immediately and felt so accomplished.

What advice would you give your younger self?

Your hesitation and thoughtfulness is your strength. When I went through the venture capital fundraising process (especially as a woman) I was continually given the feedback to speak more confidently, adjust my tone, and take up more space. Even from other women. I know this advice was always well-intentioned and I did work on it a bit. What I think, though, is that a careful and thoughtful demeanor is a strength. No, it might not attract the investors and people who like big, fluffed-up founders but those aren’t my people, anyway. A thoughtful demeanor builds trust over time, shows maturity, and then allows you space to get truly thrilled about something in front of your audience (which sticks out even more than being a big personality the full time).

Tell us something that’s true that almost nobody agrees with you on.

Taking a risk is a good thing. I don’t like to look back with regret but I do wish I had the encouragement that the decisions I was making would lead to where I am today (a place that I am SO excited about!). Some of the hardest decisions for me were leaving “good” things. Moving away from a chemical engineering degree for something entirely different, then leaving a prestigious intelligence group for an uncertain future as an academic, and then leaving a great gig in academia to launch a very risky startup. All of those decisions were hard, weighed on me, and were in complete opposition with the concepts of “success” that I grew up with. We should support people during these risky periods of life.

As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?

I would recommend that others find a way to hold themselves accountable to keep up with the things that they know are good for them. Join a book club if you want to read, join a run club if you want to run more, or pre-pay for a babysitter to come on a regular basis if you want to do more date nights with your partner.

What is one strategy that has helped you grow your business?

Nailing down our first set of ideal customers. This process was very natural to Chelsey but was new to me. I truly do believe that people can use Proxi for almost anything, from wedding activities to local garage sales or travel plans. While those maps are wonderful, they don’t encourage growth, that is, people sharing them on social, embedding them in blogs, or texting them to friends. That’s why narrowing down our ideal customer to people who are most in need of this product and have the following to activate virality helped us grow. It is that uncomfortable focus that has made us successful with growth thus far! And it has been wild considering that we launched our product only nine months ago – we had 900 maps made on Proxi in February.

What is one failure you had as an entrepreneur, and how did you overcome it?

I’m new to this entrepreneur title. Chelsey and I did learn a hard lesson about the importance of timing and believing in yourself with our first venture. We started a QR code-based peer-to-peer payments software in 2015 as a side gig. We were frustrated with how hard it was to tip people since we had recently stopped carrying much cash. We built some prototypes, talked to users, and even one potential funder. However, QR codes were not as widely adopted and we weren’t ready to quit our full-time jobs yet to pursue the idea. Takeaways are either 1) we should’ve gone full time after something we believed in or 2) we missed the boat on timing and timing is everything for a good idea. This definitely factored into our decision to jump into Proxi full time – we couldn’t miss another massive opportunity again!

What is one business idea that you’re willing to give away to our readers?

Postpartum services on demand. An app where postpartum mothers could schedule a lactation consultant, massage therapist, PT provider, a pediatric nurse, and more to come to their home, either for that day or to schedule in the future. My postpartum period was the lowest point in my life and came with significant mental health challenges for me. I would have loved to have access to these resources more easily and quickly

What is the best $100 you recently spent? What and why?

A flight to LA! There was a great deal on Alaska airlines that I snatched for a long weekend in the sun. Starting a new company is incredibly time-consuming and rarely allows for vacations. I’m super excited to head that way for a short vacation. It is going to be even better because I can use Proxi maps to find the Best Coffee Shops in LA (Curated by Dancing for Donuts) and the best LA photo spots curated by Seize users.

What is one piece of software or a web service that helps you be productive?

Canva. Anyone who has ever worked with me for more than 15 minutes knows my obsession with Canva. I was an early adopter when I was in university, where people always wondered how my student organization had the best posters and graphics. It has followed me through every phase of life; I’ve used it for my wedding, while I was in grad school, and now is an essential tool at Proxi to create graphics, videos, and more fast. We have the pro plan and use it to create social media content, build all of our pitch decks, design logos, create custom icons, and more. I am so inspired by the creators’ story and I love to nickname Proxi the “Canva of Maps” – a name with high expectations that I know we will build toward.

What is the one book that you recommend our community should read and why?

There are so many (maybe I’ll publish a list!). The most recent book I’ve read is “Atlas of the Heart” by Brene Brown. It is my book club book for this month. It helped me put words to some of the anxiety, grief, and fear of failure that I have. My favorite part, though, is the last few pages of the introduction where she uses a map metaphor to introduce her book.

“Maps are the most important documents in human history, they give us tools to store and exchange knowledge about space and place. […] Maps making is not as easy as stacking data on top of data, there’s an art and science to how we use it to make meaning – The interaction between map layers is the story of the map.”

She (unknowingly) articulates all of my hopes and visions for Proxi’s future as a platform for meaningful and personal map layers in an elegant way. Today, Proxi is giving everyone the opportunity to be a casual cartographer. To make map layers with meaning and empower others to use those layers to find their places in the world.

What is your favorite quote?

Barack Obama had a plaque on his desk that said “hard things are hard.” Doing hard things is uncomfortable; often accompanied by anxiety, uncertainty, feelings of impostor syndrome, and more. Each of these experiences stretches you, helps you grow, and gives you the confidence to try an even harder thing next. The goal is to fight through that experience, learn, and then go do something harder.

Key Learnings:

  • -Take risks and don’t be afraid to jump into the unknown.
    -Challenge yourself to learn and become the resource your company needs.
    -Know and empathize with your customers so you can genuinely ensure that you are meeting their needs.

Interviews

Interview with Sara Sheehan, Founder of Sara Sheehan Consulting

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Interview with Sara Sheehan, Founder of Sara Sheehan Consulting

Sara Sheehan, PCC, is a consultant and Executive Coach who works with C-Level executive leaders in designing organizations, developing business strategies, managing change, optimizing talent and leadership development, and solving complex human performance problems. Through executive coaching, Sara helps leaders sprint their way up the corporate ladder and increase their performance.

During Sara’s 25+ years in business, she has worked with leaders, teams, and organizations in Fortune 100 companies and individuals. Sara specializes in change management, talent and leadership development, executive coaching, and organization design. As a collaborative, results-orientated coach, Sara provides support and practical feedback to help clients effectively navigate change and address business challenges. She also integrates coaching techniques, methods, and approaches to help her clients develop change capabilities and learn to apply them right away. With a servant leadership mindset, she supports her clients in building new skills and customizes frameworks to her client’s project needs. Sara works with clients based on her network, referrals, and appointment.

Sara has been featured both nationally and internationally on podcasts as an expert on topics of change management, talent and leadership development, executive coaching, and organization design.

Where did the idea for your career come from?

The idea for Sara Sheehan Consulting is based on almost 30 years in management consulting and executive coaching. Through business consulting, I help businesses through complex business transformations from a human capital perspective. Through executive coaching, I help busy executives sprint their way up the corporate ladder by setting goals, increasing their performance, resolving conflict, and setting up an advisory team so they are even more successful in their current role or their next one if they are in transition.

What does your typical day look like and how do you make it productive?

It’s a combination of time blocking for specific purposes like business development, market research conversations, reaching out to ideal clients or close contacts that can refer me to ideal clients, scheduled current client meetings, a wide variety of marketing activities, and time for things that feed me like exercise, cooking, or other interests like spending time with friends and family. I am innately extremely productive so when I am at my best I am in a positive flow.

How do you bring ideas to life?

I have a lot of creative ideas so bringing them to life is not a chore. Typically, writing is the first step to bringing new ideas to life, then it may spread across my marketing mix into videos, presentations, new offerings, or marketing research conversations to test market viability. Once an idea has filtered through these touchpoints, I am able to put more structure around it. Two ideas that I am formalizing right now: a paid membership community on Mighty Networks called The Center for Change Leadership and a chapter in a collaborative book.

What’s one trend that excites you?

I love progression and innovation in technology that helps us be more productive at the least possible cost. To provide a little more context, I love the current trend in software that allows users to get started on a web platform at a low cost and you can increase your plan as you need to if the services fit your needs. These pay-as-you-go plans and the ability to play with new tools are fantastic. Specifically, I have a project team that uses Monday.com and it serves as a tremendous productivity hack.

What is one habit of yours that makes you more productive as an entrepreneur?

I know that I am not supposed to do everything, nor should I if I want to scale a successful business. To this end, I am working with the best expert vendors that are aligned with me to amplify my business and my message.

What advice would you give your younger self?

The advice I would give my younger self is that it’s ok to start thinking about how you want to use your craft as an entrepreneur. I’d express to younger me that thinking about offerings and solutions that can be commercialized is going to benefit you. You can start planning now, frame it up, and test your assumptions in market research conversations. You may find that it manifests differently than you expect and that it’s important to be open to the gifts it brings.

Tell us something that’s true that almost nobody agrees with you on.

One of the offerings I have done a lot of market research conversations on is my Mastering Change Management Course. The course can be delivered live via Zoom to a cohort or through self-study via Kajabi. I have had no opposition to the course to date, and I have also not found the right pilot group yet. Based on the conversations I have had, the right pilot group is out there! I understand that this is such a different way to deliver consulting work that people may not be open to it just yet. People that disagree with my approach are more likely to engage a consultant based on the project timeline, although this option will require more time with the client and be more costly. The differentiator for the course is that I am seeking qualified education provider status with the Association of Change Management Professionals so that anyone that takes the course could apply the credits toward the Certified Change Management Professional (CCMP) exam or credential renewals.

As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?

The one thing I would do time and time again would be market research conversations on programs, solutions, and offerings. This is the best way to validate that a new offering is viable in the market, and it provides opportunities to uncover ideal clients or get referred to your ideal clients.

What is one strategy that has helped you grow your business?

One strategy that has helped me grow my business significantly has been increasing my visibility through engaging a professional marketing agency and a publicist. I was already active on LinkedIn through posting, writing, and videos weekly, however, engaging a marketing agency to support me has allowed me to get strategic in planning on a quarterly basis, as well as executing a broader plan. They also created my branding and collaborated on my website design so everything I produce visually supports my message and purpose. Engaging a publicist that I am aligned with has magically connected me with the right opportunities for increased visibility. Both my marketing team and my publicist are trusted advisors and I am looking forward to seeing how these advisors will continue to grow my business.

What is one failure you had as an entrepreneur, and how did you overcome it?

It took me longer to attract my ideal client than I’d hoped since I spent so many years working for other firms. It’s not surprising or unexpected, it’s just a fact that it takes time to be known for your expertise. Additionally, I should have engaged a marketing agency and publicist sooner than I did on both fronts. To be honest, it took a little bit of time to come into contact with the right people to work with. I also think the patience and time allowed me to work on my own mindset which is invaluable.

What is one business idea that you’re willing to give away to our readers?

When I see questions like this one I immediately think of Peanuts, Lucy, and Charlie Brown at an advice booth with a sign that reads “Advice 5 Cents” with a dixie cup next to it. What’s the quickest way to start a business that can serve a wide customer base? Marketing and business development are two things that every entrepreneur needs to focus on to scale. If you can fit in that space and speak directly to the pain points of a differentiated ideal client, things should manifest fairly quickly.

What is the best $100 you recently spent? What and why?

Definitely reconnecting with friends, family, and clients over a shared meal. You can’t replace being in person and truly connecting with others following such an isolating two-year period.

What is one piece of software or a web service that helps you be productive?

The top three online tools and resources that I am currently using to grow my business are Google Workspace, Slack, QBO, and Quickbooks Online. All three tools make work easy, support me in what I am doing, streamline all of my efforts, and keep me focused on what’s most important.

What is the one book that you recommend our community should read and why?

Building a Story Brand by Donald Miller: I believe the Story Brand is absolutely essential for entrepreneurs to incorporate as they build their business.

What is your favorite quote?

I have so many favorite quotes! Here’s one that is on my mind and heart right now: “Before you are a leader, success is all about growing yourself. When you become a leader, success is all about growing others.” Jack Welch

Key Learnings:

  • If you want to grow and/or scale your business, it’s important to know that you can’t do everything alone
  • Working with the best expert vendors that are aligned with you and your business will amplify your business and message
  • Strategic partner progression and the right innovation in technology can help entrepreneurs and businesses be more productive at the least possible cost
Originally published on IdeaMensch.
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Interviews

Interview with Blake Kohler, CEO of Pulse For Good

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Interview with Blake Kohler, CEO of Pulse For Good

Blake is passionate about, well, everything! As the CEO of Pulse For Good, he uses that passion to help nonprofits worldwide gather feedback from vulnerable individuals more effectively. With his background in technology, Blake is helping to bring business-class survey tooling to organizations ran on shoe-string budgets.

As someone who likes to talk, he knows how hard it can be to listen, and along with the Pulse For Good team, he’s working towards building a more empathetic future.

Where did the idea for Pulse For Good come from?

Pulse For Good emerged from an early pilot of a partnership with the city of Seattle. The various city offices were trying to figure out how best to facilitate gathering feedback from the youth homeless population in Seattle, and our early solution, which was designed to gather employee feedback, was suggested. We quickly found that traditional survey methods left a lot to be desired when gathering feedback from vulnerable populations and set out to build something that better fits the unique concerns of serving vulnerable groups.

What does your typical day look like and how do you make it productive?

As a small startup, our typical days are full of adventure. Some days are dedicated to sales, other days we spend doing support, some days we are working on marketing, and other days we’re trying to improve our operations.

We find that using an agile model works well for our team. We utilize Kanban boards and team standups to keep track of everything from development tasks to customer onboarding.

How do you bring ideas to life?

As a team, we tend to be very visual-focused, so often, our ideas begin to emerge onto whiteboards before they become something a little more tangible.

Once they’ve been thoroughly debated and diagramed on a whiteboard, they make it onto one of our tasks on our kanban boards.

What’s one trend that excites you?

Our team is excited about the combination of technology and social impact. More groups are looking to do good in the world instead of maximizing profit. It is fantastic to see people use their time and talents to help those around them.

What is one habit of yours that makes you more productive as an entrepreneur?

One of our core values is a default to action, which has proven time and time again to be the primary driver of our productivity. Too often, we spend hours debating something, and nothing gets done. By defaulting to act, we might at times cause some headaches, but those headaches are often quickly fixed, and the value we gain from the constant action greatly diminishes any headaches we’ve created.

What advice would you give your younger self?

Spend less time worrying about what others think of you and more time worrying about how you think of others.

Tell us something that’s true that almost nobody agrees with you on.

Pain can be good for you. It’s a form of feedback, and the more you experience it, the more opportunities you have to make a change.

As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?

We’ve had tremendous success posting on Linkedin. We try and do it every day, and it’s been an incredibly valuable part of our growth.

What is one strategy that has helped you grow your business?

Very early on, we developed an advisory board of industry experts. This helped us gain a considerable amount of credibility and allowed us to develop tools, relationships, and techniques far beyond our abilities as just a founding team.

What is one failure you had as an entrepreneur, and how did you overcome it?

One failure we had coming out of the pandemic was a communication breakdown amongst our founding team. Previously, we had conducted in-person meetings, but with the world changing, we switched to a more remote first attitude. Over time, our perceptions and goals changed without getting together.

We had to have some serious heart-to-heart conversations and institute more formality in our processes to help bridge the gaps that this lack of communication caused us.

What is one business idea that you’re willing to give away to our readers?

We’ve always thought there would be an opportunity for a crowd-sourced travel agency. We believe you could utilize people’s passion for planning vacations and natural competitiveness to offer tailored vacation plans to the masses without the expense of full-time travel agents.

What is the best $100 you recently spent? What and why?

We recently conducted a series of case studies with our customers, and we paid each person who participated $100. These case studies are invaluable to us, and it is one thing for us to share how our system can help an organization. It’s entirely different for a peer of those organizations to share how we help. Case studies are worth their weight in gold.

What is one piece of software or a web service that helps you be productive?

Slack – we use it for all of our communication, and as a remote team, it helps us all stay connected and on the same page.

What is the one book that you recommend our community should read and why?

The Outward Mindset – changing the way we think and feel about others helps all aspects of your life

What is your favorite quote?

“Listening is the first act of love.” – Paul Tilch

Key Learnings:

  • Defaulting towards action drives productivity
  • Pain can be good for you
  • The best $100 spent is the one that makes your next $1000
Originally published on IdeaMensch.
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Interviews

Interview with Dayana Doncheva, Founder of EcardForest Group Ecards

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Interview with Dayana Doncheva, Founder of EcardForest Group Ecards

Dayana Doncheva is the founder of EcardForest Group Ecards – a company for greeting cards that can be signed by many people online and sent digitally. Their ecard collection includes all key occasions and features birthday, farewell, baby, wedding and many more cards. EcardForest is highly invested in environmental protection and engages in tree planting around the world.

Where did the idea for EcardForest come from?

EcardForest was inspired by a personal use case. I was about to organize a leaving card for my colleague in early 2021 and looked for options online that would allow group signing so that the full team can share their goodbye wishes. I didn’t like the available options and realized that this could be a business idea. After doing my research and checking the competitors, I embraced my entrepreneurial spirit and thought I can give it a go.

What does your typical day look like and how do you make it productive?

There is not a typical-day concept for us yet. We are growing fast and our routine changes very quickly, allowing us to navigate between new feature integrations, the creation and release of new greeting card designs, as well as support tasks. Of course, every team member has devoted tasks, but we work in an agile setup and adapt quickly based on the priorities.

How do you bring ideas to life?

The process is quite funny actually. We dare to dream and think out of the box. Most of our ideas come to life as funny suggestions. If some of those suggestions still keep us wondering a couple of days later, we put them to a sense-check and see what comes out. We do proper research and talk to a couple of external people to verify the idea before putting it into our backlog.

As a next step, we deep dive into the execution. Once we launch a new feature on EcardForest.com we make sure to monitor it closely. Is everything fine? Does it work as expected? Does it generate added value for our consumers and us? If not, we remove it.

What’s one trend that excites you?

Hybrid working. Naturally, that drives our business since our online greeting cards experience higher demand when people around the globe work in a hybrid setup.

Hybrid working is an interesting trend to us in general too. We experienced first-hand how easy working in a global model could be. Our team is spread around Europe and when needed we involve freelancers from around the world, which allows us to work with the best talents no matter the location.

What is one habit of yours that makes you more productive as an entrepreneur?

People often tell me that I appear to be very well organized. In fact, I am not, and I enjoy the creative mess to the fullest. It nurtures my imagination. It’s contra intuitive but working in a messy environment has proven to help me become more productive in the long run.

If I need to focus on a bigger analytical task though, I try to get a fresh mind by going on a short walk before I start. That helps a great deal.

What advice would you give your younger self?

Be braver! Today, I love to challenge myself, even though I know that some things won’t work out. I take it as a learning and grow from there. But a couple of years ago I was still quite hesitant and tended to lean towards safe bets.

Looking back, I am not sure when I changed to become braver, but I can’t help but wonder where I would have been today if I would have done it earlier.

Tell us something that’s true that almost nobody agrees with you on.

There is always more to learn. The schedule of an entrepreneur is usually terribly busy and that’s no different in the corporate world. Often times people feel quite comfortable after completing a task or a project and turning a new page to handle the next one. I see great value in reviewing decisions and processes based on new learnings. In my mind, the “good enough” solution can always become a better one, powered up by new learnings.

As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?

Do research. I trust in data and have learned to appreciate its value a lot. Doing your research not only saves a lot of potentially unnecessary work but also helps you focus on what’s important.

What is one strategy that has helped you grow your business?

Investing in advertising has certainly helped us grow EcardForest. We make sure to capture the available demand as much as possible.

When starting a business, thinking about advertising costs might be scary but advertising is usually what kickstarts your business, once the product is ready. Being brave, spending some money but also monitoring the success closely can go a long way.

What is one failure you had as an entrepreneur, and how did you overcome it?

Before starting EcardForest I was working on another startup. It was focused on financial investment data and most importantly it was a B2B product. That turned out to be incredibly hard to market and required a lot of sales and support efforts. Soon afterward I discovered that the idea was not worth the effort, and it was not going to work out as expected.

I learned two valuable lessons: First, bringing a B2C product to life is easier. Second, holding on to an unsuccessful business idea for too long doesn’t bring you anywhere.

What is one business idea that you’re willing to give away to our readers?

Circular economy products. I am a big fan of renting and reselling and it’s great for the environment. This is applicable to so many product types – from tools to equipment, mobility, etc. Just find a new niche.

What is the best $100 you recently spent? What and why?

As part of our sustainability efforts, we donate some of our revenue to tree planting organizations around the globe. Just recently we onboarded a new partner – Ecologi that allows us to not only plant trees but also offset carbon emissions by contributing to additional projects like wind power development.

What is one piece of software or a web service that helps you be productive?

We use Github for our backlog and task management. The project section is a perfect solution for agile teams like ours and keeps us focused on important and urgent tasks. It certainly increases our productivity, and I can’t recommend that enough.

What is the one book that you recommend our community should read and why?

Refactoring UI by Adam Wathan and Steve Schoger is a great resource for any digital business or any website for that matter. It provides an understanding and best practices of website design, UI, colors, fonts, visual hierarchies, etc.

What is your favorite quote?

A single tree doesn’t make a forest. I just came up with that one, but the key message is that even the best entrepreneur or the most knowledgeable person can only go so far on their own. Building a strong team around you is what will bring you further.

Key Learnings:

  • First, do your research before you invest too much time and resources in an idea
  • Be open to exploring and learning more
  • Invest in bringing a strong team together to drive your idea further
Originally published on IdeaMensch.
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